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How to Advertise CBD on Google: Your Complete Guide to CBD Advertising

  It is difficult to ignore the growing presence of cannabidiol all around us and in our everyday products. The healing compound retails at our f...

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What Is Card-Linked Marketing and How Effective It Can Be?

  Card-linked marketing can be either a blessing or a curse, depending on who you ask. For merchants, it is a blessing in disguise. On the other ...

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Geo-fencing vs. Geo-targeting: What Makes Them Different?

  If you are looking to learn the significant distinction between geofencing vs. geo-targeting, you have come to the right place. This article co...

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What is IP Targeting and How Does It Work?

  You need to look beyond the cookie if you want to enter the future of digital marketing. IP targeting is a cookie-free way to deliver targeted ...

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What is OTT, or Over-the-Top?

  OTT (Over-the-Top) advertising may still be in its early stages, but marketers are starting to understand how impactful this new digital advert...

What Is Geofencing Marketing: The Ultimate Geofencing Advertising Guide

  Looking to learn everything there is to know about geofencing marketing, including how to use geofencing advertising campaigns to reach your au...