Connected tv advertising - ott advertising

Is Connected TV the future of advertising?

  The secret is out. The largest purchasing demographic on earth is cutting the cord on linear TV and turning toward streaming services. Connected TV ...

addressable geofencing-connected tv programmatic

What Is Addressable Geofencing and How Does It Work?

  You already know that personalized marketing is one of the most effective ways to reach your consumers. You may even be a master at designing i...

card linked marketing

What Is Card-Linked Marketing and How Effective It Can Be?

  Card-linked marketing can be either a blessing or a curse, depending on who you ask. For merchants, it is a blessing in disguise. On the other ...

What Is Geofencing Marketing: The Ultimate Geofencing Advertising Guide

  Looking to learn everything there is to know about geofencing marketing, including how to use geofencing advertising campaigns to reach your au...