addressable geofencing video ctv ott advertising

How to Use Addressable Geofencing to Get More Customers

  Imagine harnessing the ability to target a specific audience down to the exact home address where a potential lead lives. There’s no doubt that...

ip targeting advertising

10 Industries That Can Benefit from IP Targeting Advertising

  IP targeting advertising allows you to target an entire household of devices instead of each individual device. It’s like a much more efficient and ...

ip targeting advertising ott ctv

What is IP Targeting and How Does It Work?

  You need to look beyond the cookie if you want to enter the future of digital marketing. IP targeting is a cookie-free way to deliver targeted ...